Vision Project

We’re on a mission to understand how people browse the web.

We want to know: Where do people tend to look when they’re browsing? What kind of content grabs their attention? And for how long?

It’s not easy to infer these insights from a survey or through web analytics. That’s why we created the Vision Project - a browser which uses the front-facing camera to predict where you are looking on the screen while you browse.

Participants opt in and earn cash for taking part in these anonymous user research sessions. To date, we have had over 7000 participants through the platform and it’s growing every day. Data collected from our research is shared at an aggregate level only - revealing trends in user browsing behaviour to help guide the design and development of better user experiences.

If you have any questions or need to get in touch with us please reach out at [email protected]